Branding

Salmon Illustration – River Tweed Gin

Designed for an environmental group in the Tweed valley the illustration takes keys from the Atlantic Salmon and the conservation work that their work includes. Blues reflect the water and visual simplicity within the intricate design. Water flows from both sides as does the junction of rivers within the Tweed catchment while the leaf represents the beneficial effects on the river (water cooling and shading). Additionally the leaf represents the tributaries of the catchment within the leaf veins. The rear label goes on to explain the value of their work and encourages bottle sales through a contribution to this conservation work.