Following on from the EU funded LIFE wader project further branding work was awarded for developing the branding for another conservation project, LIFE R4ever Kent.
They are working on the conservation of freshwater pearl mussels, white clawed crayfish, bullhead and ranunculus in the river Kent in the Lake District. A partnership between Freshwater Biological Association, Natural England, South Cumbria Rivers Trust and Environment Agency.
The branding was quite specific to the convervation species so needed species recognition with a more developed illustrative approach than with LIFE wader.
